Unlock to some would mean just to opening a door. But to us at National Geographic it means living life without fear, without judgement, without a narrow outlook, prejudice and apprehension. It means living life without conforming to the boundaries that other people set for us. It means being open to new cultures, new experiences. Our shows unlock imagination, they educate and entertain. We unlock knowledge. We have shows to unlock the truth also. Which is why the philosophy was the most appropriate one for the channel, said Keertan Adyanthaya, Managing Director, NGC and Fox International Channels.